Enhance your curriculum by addressing the QAA Guidance on skills for your subject, and incorporating the QAA (2018) Guidance on Enterprise and Entrepreneurship.

QAA Benchmark Statement

  • Capacity for critical reflection 
  • Engage in lateral thinking, making creative connections between ideas and information
  • Work creatively and flexibly, both independently and also collaboratively with others

Embedding Enterprise

The following ETC tools can help you to deliver these skills in the curriculum

How To Guides

These guides have been selected to build QAA (2018) enterprise skills in your teaching.


Communication Icebreaker (Physical) (QAA 4,5,7)

Group Size ? 1.) Small group (teams of 4-6)
2.) Individual Task
3.) Large Group
4.) Any

Any

Learning Environment ? 1.) Lecture Theatre
2.) Presentation Space
3.) Carousel Tables (small working group)
4.) Any
5.) Outside
6.) Special

Presentation Space

QAA Enterprise Theme(s) ? 1.) Creativity and Innovation
2.) Opportunity recognition, creation and evaluation
3.) Decision making supported by critical analysis and judgement
4.) Implementation of ideas through leadership and management
5.) Reflection and Action
6.) Interpersonal Skills
7.) Communication and Strategy
8.) Digital and Data Skills

4Implementation of ideas through leadership and management 5Reflection and Action 7Communication and Strategy

Objectives: 

  • Ice breaker (which builds a connection between pairs)
  • Participants will have to interact and adapt their communication skills to help their team member 
  • Participants will reflect and evaluate their performance as a pair
  • Improve communication and listening skills and to highlight the importance of trust when working in a team or pair

Overview: 

This physical task engages the whole person in supporting a colleague and ensuring their safety through good communication.  The activity can be used at any time during the session, however it is highly effective as and ice breaker.  It is a fun method to start participants communicating and is simple to deliver in an appropriate environment and can be adjusted depending upon group size, age etc. However health and safety is paramount and you must consider the appropriateness of the group and room for this challenge.

Activity:

You should initiative this activity by stressing the nature of the challenge and stressing that the safety of those involved is paramount.  You can also agree across the group that “stop” can be initiated by any member of the team by raising a hand if they don’t feel that it is safe to proceed.  This can be actioned by anyone and will not result in any penalties.

To run the task, gather the group outside the room and:

  1. Scatter furniture that can be used as obstacles but ensuring that safety is not compromised. 
  2. Put team members into pairs and should decide amongst them who is to be blindfolded first. 
  3. The sighted and blindfolded member should stand at one end of the room. 
  4. Aim of the task is for the sighted individual to guide their partner across the room and giving concise information to avoid the obstacles. 
  5. Once each team reaches the other side, the pairs are to swap roles 

It could also be possible to create a preferred route or course (as seen in horse show jumping) which they need to accomplish (if you didn’t wish to use obstacles for safety or mobility reasons) which would lead the pair to particular numbers/letters indicated on the wall.

Subject specialisms could also be tested by placing knowledge based answers on the walls and asking the pairs to walk to their answer through the course (see QAARunaround for details of how to do a multiple choice but don’t mix the games in play for safety reasons).

Skill Development: 

This task requires listening and communication skills and also helps builds trust and connections across the pairings.  However the skill development and improved future practice comes from evaluating performance across the group and understanding how and when particular techniques were effective and what lessons that provides for the future.  It is important to acknowledge fears and concerns, or frustrations between the pairings but keep the discussion to the general learning, rather than focusing upon particular experiences of individual pairings as the depth of learning will come from the lessons that can be applied in future group work or communication challenges.  These lessons include clear communication; agreeing ground rules for working together; recognising the need of feedback or support; understanding the importance of clear short messages within these circumstances etc.

Resources:

  • Blindfolds
  • Large room  - large, safe, open space
  • Items that can be used as obstacles which will act as safe barriers (not fall over; not hurt if walked into – no sharp edges)

About the Author
This guide was produced by EntEv.

Team Building Time Challenge (QAA 4,6,7)

Group Size ? 1.) Small group (teams of 4-6)
2.) Individual Task
3.) Large Group
4.) Any

Small group (teams of 4-6)

Learning Environment ? 1.) Lecture Theatre
2.) Presentation Space
3.) Carousel Tables (small working group)
4.) Any
5.) Outside
6.) Special

Outside

QAA Enterprise Theme(s) ? 1.) Creativity and Innovation
2.) Opportunity recognition, creation and evaluation
3.) Decision making supported by critical analysis and judgement
4.) Implementation of ideas through leadership and management
5.) Reflection and Action
6.) Interpersonal Skills
7.) Communication and Strategy
8.) Digital and Data Skills

4Implementation of ideas through leadership and management 6Interpersonal Skills 7Communication and Strategy

Objective:

  • To understand team dynamics and how teams come together to achieve a goal
  • Understanding the importance of careful research, discussion and planning
  • Listening to other members of the team
  • Research
  • Idea generation
  • Sales, persuasion techniques (as needed)

Overview

This exercise is a fantastic way to get people working together as they tackle up to 10 tasks in a given time frame. With limited information (on each other and the tasks presented) the group must navigate through the challenges in order to be the most successful group (back within the time frame; most tasks achieved; most accurate delivery of the tasks). Depending on the tasks selected, specific industry or sector knowledge can be tested as widerskills of background knowledge, research and creative thinking are required. Insist upon evidence of the achievements (photos on flip or camera phones) as well as delivery of objectives.

Activity : This activity needs a long session (such as 120 minutes) to complete, reflection and analysis takes place at the end of the session.

The groups of up to 6 people are sent out to complete > 10 tasks (usually 3 cryptic, 3 researched and 4 fun)

Examples of these could include:

  • To find an encryption or statue (or similar engraving) in the University Library
  • Two examples of their subject/discipline in practice (photographs or illustrations of)
  • Interview a relevant professional in the field
  • Find a particular journal article
  • How many people can you fit in a phone box
  • Share a message on social media as widely as possible

These tasks should be developed beforehand to suit the environment where the day is taking place. Ensure there are fun tasks involved and that everyone has a chance to engage by creating a range of challenges that involve the physical, mental, social aspects of your learners.

To manage this challenge effectively, if it important that you:

  • Give strict time frames and penalties for not meeting the time
  • Consider the health and safety aspects of all the challenges and adapt to suit your learners (by keeping everyone on campus; in 1 building; or keeping all the tasks within the 1 room etc as necessary).
  • Consider whether you wish to keep them all together as a team or are happy for individuals to split off to deliver tasks back to the group.

Practically it can also be helpful to give them a puzzle to solve before they can leave and a further one when they return. This means they are leaving at different times and they return to a final challenge, so that you can record time and award points.

Skill Development:

Depending upon the challenges you create, there is a wide range of transferable skills and knowledge base that you can test during this challenge. You can create tasks that draw upon their:

  • Imagination and creativity
  • Communication and Strategy
  • Problem solving
  • Teamwork and organisation
  • Route Planning
  • Research skills
  • Leadership/Persuasion
  • Decision making
  • Logistics/Systems
  • Speed/Precision/Efficiency
  • Reflection/Review/Analysis
  • Feedback

It is important that you review the challenges and how the groups tackled the tasks in order to draw out the subject learning and these wider skills, before reviewing the wider team experience by exploring:

  • How the initial discussions went, did someone take the lead, was it a bit of a shouting match, was it chaos, was there a lack of ideas/too many ideas
  • Whose ideas were listened to the most and why
  • Who planned the route
  • Who was ignored and why
  • Whose ideas were taken on board and why, was a consensus achieved
  • Who allocated roles
  • Who put themselves forward for roles
  • How did the actual production go, smooth, chaotic, who took the lead, who organised, how did it progress, how was the mood of the team?
  • Was everyone involved? Did everyone need to be involved?
  • How did the dynamics between the members of the group change as they went through the different stages
  • Were more people involved, less people involved
  • How did people participants feel at each stage, did confidence grow or recede
  • What skills were employed by the task
  • How are these important to a task/team

Drawing out the team dynamics will allow the students to identify the lessons that they can take forward that will improve their future group work and learning experiences.

Ask if they started by sharing their knowledge and skill set or just started on the tasks (the most typical response) and whether they would do that again. Ask when, or if they ever start a task by reviewing when they have collectively or individually undertaken something similar and what was learnt that they could take forward.

Resources:

  • Prepared tasks – such as Two indoor puzzles/tasks
  • Research the area for tasks to complete
  • A flip phone or check if students have their own camera phone
  • Flip boards or wall space to show evidence
  • A prize
  • A timer or watch

About the Author
This guide was produced by EntEv.

Communication and Creativity Icebreaker (QAA 1,5,7)

Group Size ? 1.) Small group (teams of 4-6)
2.) Individual Task
3.) Large Group
4.) Any

Any

Learning Environment ? 1.) Lecture Theatre
2.) Presentation Space
3.) Carousel Tables (small working group)
4.) Any
5.) Outside
6.) Special

Any

QAA Enterprise Theme(s) ? 1.) Creativity and Innovation
2.) Opportunity recognition, creation and evaluation
3.) Decision making supported by critical analysis and judgement
4.) Implementation of ideas through leadership and management
5.) Reflection and Action
6.) Interpersonal Skills
7.) Communication and Strategy
8.) Digital and Data Skills

1Creativity and Innovation 5Reflection and Action 7Communication and Strategy

Objective:

  • The participants will interact and have to use thinking and describing skills
  • To generate enthusiasm and motivation in Idea generation
  • Build confidence in communication 

Overview:

This icebreaker/ energiser can be done at any time, it is ideal to be done the beginning of the training session to get everyone communicating and thinking in a fun/ positive way. This can be done with groups of any age, any level and can be used as an entirely generic activity which builds skills, or the task can be tailored by the tutor to build confidence in topic/programme area.

Activity:

This activity is fun and excellent exercise to get to know one another or to energise a team.It doesn’t take up a lot of time and requires a few simple materials (a pen and piece of paper for each participant).
Steps:

  1. The group facilitator will ask each individual to write down on a piece of paper a positive word for every letter in their (First Name) to describe themselves in a positive way.
  2. Once complete, the trainer should ask participants to swap answers with the person sitting next to them and ask them to read out each other’s positive words that they used from each letter in their first name to describe themselves.

AMENDS  This generic task can be focused upon subject or sector/industry activities rather than individuals.  Each person could take (at random or prescribed) the name of a competitor in the market, or a product that they are exploring – or even create a new product name for a specific target market/to address a specific need and indicate its qualities through its name.

Such an activity creates positive word for every letter in their first name in relation to the organisation they work for/ wish to work for / or a new product or idea - in order to describe the company culture/ mission or values, in order to reinforce these values and positives and help with retention.

This exercise will encourage communication, creativity, motivation and enthusiasm among the participants, whilst also improving retention of ideas.  It will also encourage teamwork as interacting with the other team members is necessary and can be deepened in more complex game play that might require more knowledge or research.

Skill Development:

This fun exercise is built upon ground rules of positivity and develops effective individual and team work as well as create a positive experience of communication.  The engagement in this task can be deepened through reflective feedback which explores the emotions inherent in undertaking a creative, time pressured task which involves presentation skills.  Exploring this with the group and seeking “lessons learnt” for future presentation and creative thinking tasks.  Explore blockages and tensions with the groups and how they were overcome in order to deliver.  It can also be useful to draw out the emotions of presenting, recognising that most people have an emotional response to presenting which they need to overcome to be effective.

Resources:

A sheet of paper and pen for every person.

A Compendium of Pedagogies: THE USE OF SPEED NETWORKING (QAA 6)

Group Size ? 1.) Small group (teams of 4-6)
2.) Individual Task
3.) Large Group
4.) Any

Large Group

Learning Environment ? 1.) Lecture Theatre
2.) Presentation Space
3.) Carousel Tables (small working group)
4.) Any
5.) Outside
6.) Special

Special

QAA Enterprise Theme(s) ? 1.) Creativity and Innovation
2.) Opportunity recognition, creation and evaluation
3.) Decision making supported by critical analysis and judgement
4.) Implementation of ideas through leadership and management
5.) Reflection and Action
6.) Interpersonal Skills
7.) Communication and Strategy
8.) Digital and Data Skills

6Interpersonal Skills

Objective:

The exercise is designed to facilitate networking and enable people to get a basic knowledge of each other in a short period of time. It is usually a fun exercise so it works well in ice-breaking and it ensures that participants talk to a large number of other people.

Overview:

Speed-Networking is an informal exercise designed to create interaction between participants, warm them up (as the name implies) and learn about each other.

Speed-Networking can be used to encourage networking at an event or it can be used in teaching and learning as an ice-breaker. It is most often used during the early stages of a programme to replace the process of participants introducing each other more formally.

Activity:

In speed networking, participants are lined up in two lines facing each other; they are invited to spend 30 seconds to 1 minute each introducing themselves to each other. Usually a whistle or some other loud device is used to indicate that the time is up (as this exercise is quite noisy!).

When the time is complete one line moves along so that they are facing a new person and the introductions start again. Typically the speed-networking exercise may be conducted for 20-30 minutes.

A longer period of time is not recommended as it can be tiring for participants. The exercise can be constructed to fit any programme or event. For example in student entrepreneurship programmes it can be used to get students to introduce each other before group work or before choosing groups for an experiential exercise (e.g. business planning). The exercise is commonly undertaken under time pressure. The exchange of experience allowed between any two participants is deliberately limited to encourage a focused summary of the person introducing themselves.

Skill Development:

Participants get to know each other more, they break down barriers and it enables the beginning of trust to emerge between participants. Usually they meet somebody who they may not have otherwise met and sometimes these individuals assist their learning on the programme more as a consequence of social barriers being removed. 

Resources:

  • A whistle or similar, to alert students as when they need to move.
  • A Compendium of Pedagogies for Teaching Entrepreneurship. Professor Alan Gibb and Professor Alison Price - Download (PDF)

References:

N/A

About the Author
This guide was produced by Professor Allan Gibb and Professor Alison Price .

Workshop: Being Heard (QAA 5,7)

Group Size ? 1.) Small group (teams of 4-6)
2.) Individual Task
3.) Large Group
4.) Any

Any

Learning Environment ? 1.) Lecture Theatre
2.) Presentation Space
3.) Carousel Tables (small working group)
4.) Any
5.) Outside
6.) Special

Lecture Theatre, Presentation Space

QAA Enterprise Theme(s) ? 1.) Creativity and Innovation
2.) Opportunity recognition, creation and evaluation
3.) Decision making supported by critical analysis and judgement
4.) Implementation of ideas through leadership and management
5.) Reflection and Action
6.) Interpersonal Skills
7.) Communication and Strategy
8.) Digital and Data Skills

5Reflection and Action 7Communication and Strategy

Objective:

  • To provide students with a greater understanding of the principles behind effective communication.
  • To provide students with a greater understanding of the importance of a personal brand, and how a personal brand is developed.
  • To provide students with a greater understanding of how communication strategies and brand apply to individuals and businesses in a social media context.
  • To provide students with the ability to utilise social media to generate opportunities for themselves and their enterprises. 

Overview:

'Being Heard' is a presentation which can be delivered to a group of any size, and tailored to ensure its relevancy to any audience. 

The ability to communicate effectively through social media is becoming of increasing importance, to individuals and to businesses. Those who master it, are able to generate more leads, find more opportunities, and get their message heard more clearly, than those who don't. Though social media itself is anew phenomenon, many of the principles behind its effective usage are not: clear communication skills, and a strong brand identity, lie at the heart of it. 

Being Heard is a workshop which to introduce students to these themes, discussing the importance of social media as a communication tool, exploring communication strategies and effective branding, and investigating cases where these have been put to effective use within a social media context.

The activity is designed to fit within a typical one hour lecture session, with ample opportunities for extension, and through practical activity, group discussion or independent research, could easily form the basis of a more comprehensive scheme of work on the subject. The AV presentation for use in the delivery of the workshop can be downloaded via the link to the 'ZONE Enterprise Hub' webpages listed in the resources and references at the end of this document. 

Activity:

(See Resources / References for materials to accompany the delivery of this activity).

Activity Part 1: Introduction

  • The themes of the workshop are introduced to the audience.
  • The group share which social media platforms they use, what their aims and objectives are with using each, and fi they have ever reflected on how to use these platforms to greatest effect.

Activity Part 2: Communication

  • The group explore principles behind effective communication (I any arena), namely; presentation structure, the use of tools, and powerful delivery.
  • Here, the group explore how they would structure presentations on various themes, how tools (pictures, videos etc.) could make this delivery more effective, and how the use language and tone impact on information being communicated.
  • This section follows the format of the workshop 'How to Speak in Public', a guide and resources for which, can be found in the 'Resources / References' section of this document.

Activity Part 2: Personal Brand

  • Students are presented with the logos of various companies, and discuss the words and feelings which a brought to mind when they see each.
  • They discuss what the reasons for these are, and the actions companies have taken to bring them about.
  • Next the process is repeated with individuals (as opposed to companies) and the same questions are explored.
  • Students reflect of the words and feeling they would wish to be brought to mind when their name was heard (and their objectives in wanting these associations). They reflect on the actions they could take to bring about these associations. 

Activity Part 3: Social Media

  • Students discuss how each of the points discussed in communication and branding applies within a social media context.
  • Real world case studies are explored, seeing how individual social media posts, series of posts, and users' platforms as a whole, adopt the above to great effect.
  • You may wish to include your own case studies in this section, to ensure the workshop is up-to-date and maximally relevant to the audience. 

Activity Part 4: Conclusion

  • The main themes of the workshop are re-capped.
  • Students are invited to share a post regarding their experience of the workshop, via their own social media channels.
  • You may wish to recommend a specific hash tag for students to include in this post. 

Skill Development:

  • Students will have greater awareness of the importance of strong communication skills and a well-developed personal brand, and a better understanding of how to achieve these.
  • They will understand how these themes relate to social media, how social media can be used advantageously, and how this related to their own studies, careers and endeavours. 

Resources:

  • Copies of the slides which accompany this presentation can be downloaded here ? Being Heard [PDF]
  • For a How To Guide expanding upon the communication elements explored in Being Heard, see 'Workshop: How to Speak in Public.'

References:

Associated Case Studies

About the Author
This guide was produced by Mike Corcoran (www.macorcoran.com). If you would like to contact the author, please use this email address:- m.a.corcoran@outlook.com.

Workshop: How to Speak in Public (QAA 5,7)

Group Size ? 1.) Small group (teams of 4-6)
2.) Individual Task
3.) Large Group
4.) Any

Any

Learning Environment ? 1.) Lecture Theatre
2.) Presentation Space
3.) Carousel Tables (small working group)
4.) Any
5.) Outside
6.) Special

Lecture Theatre, Presentation Space

QAA Enterprise Theme(s) ? 1.) Creativity and Innovation
2.) Opportunity recognition, creation and evaluation
3.) Decision making supported by critical analysis and judgement
4.) Implementation of ideas through leadership and management
5.) Reflection and Action
6.) Interpersonal Skills
7.) Communication and Strategy
8.) Digital and Data Skills

5Reflection and Action 7Communication and Strategy

Objective:

  • To provide students with an understanding of the techniques behind effective public speaking, presentation and communication.
  • To provide students with practical opportunities to develop their public speaking and communication skills.
  • To provide students with a greater understanding of the importance of public speaking and communication skills to their own lives and careers.
  • To provide students with opportunities to reflect on how to employ communication strategies, in a variety of contexts.

Overview:

Skills in public speaking, public presentation, and communication of any form are essential for any student: both for success in their academic pursuits,and for their future careers. Such environments are also ones with can be a cause of stress to many students, and an impediment to their progress. For those who master these skills however, they are often able to quickly reach the head of the pack. 

'How to Speak in Public' is a presentation / workshop which can be delivered to a group of any size, and tailored to ensure its relevancy to any audience. It is designed specifically to endow students with a greater understanding of why skills in public speaking, presentation and communication are so importantto them, and to equip them with strategies and practical skills to be more effective communicators in the future. This is inclusive of structuring presentations, integrating tools and resources into them, effective delivery techniques, managing nerves and dealing with questions.

The activity is designed to fit within a typical one hour lecture session, but inclusive of ample opportunities for extension, through practical activity, group discussion or independent research, and could easily form the basis of a more comprehensive scheme of work on the subject. It was originally developed through the HEFCW funded pan-Wales Enterprise Support Programme. Lesson plans and AV presentations for use in the delivery of the workshop can be downloaded via the link to the 'ZONE Enterprise Hub' webpages listed in the references at the end of this document. 

Activity:

Slide Show Title Page

(See resources / references for materials to accompany the delivery of this activity).

Preparation

  • For the learners, preparation for this activity is not essential, but you might want to recommend prior research into presentation skills, or time the activity to correspond with an upcoming presentation the students are due to deliver. For teachers, using the materials provided here, preparation time is minimal, other than familiarising yourself with the presentation content, ensuring all media accompanying the presentation are working correctly, and that the learning environment has the appropriate AV equipment.

Activity Part 1: Introduction

  • Introduce class to the theme of the session, and the elements to be covered.
  • Discuss with students why these skills are important, and where they are likely to be used in the future.

Activity Part 2: Structure

  • The importance of a well-structured presentation is discussed, inclusive of; knowing your objective when communicating; managing audience expectations; ensuring adequate knowledge of your subject and identifying an appropriate narrative.
  • At this stage, students are presented with a variety of public speaking scenarios, and for different scenarios have to discuss and identify both the objective of the communication, and the most appropriate narratives to employ to meet that objective. There is opportunity for debate here, regarding the conclusions drawn.

Activity Part 2: Tools

  • Tools and resources that can bolster a presentation are discussed at this stage. Various examples are offered to the group, and the audience are invited to offer further examples of their own.
  • When to integrate tools into delivery, and when to avoid it is discussed.
  • At this stage, the examples from part 2 are re-introduced to the group, and the appropriate tools to support the narratives and objectives identified are discussed.
  • (If desired, you may wish to perform a demonstration at this stage, to demonstrate the efficacy of tools when used well. For example, in past deliveries of this presentation, non-science students have been introduced to the mathematical relationship between force, pressure and area, first descriptively, then formulaically, and finally with a volunteer being invited to the front of the class to sit on a chair of nails!)

Activity Part 3: Delivery 

  • The techniques behind effectively delivery when speaking in public are discussed at this stage, inclusive of; speaking with passion and enthusiasm, controlling the speed of speech, using the appropriate language and tone, and using body language to best effect.
  • Examples are offered and discussed on each of the points noted above.
  • At this stage, student practice these skills with several activities. To practice controlling the speed of speech, students are given a transcript which they time one another reading aloud. They then watch a film of the transcript being read aloud (at a clear and steady pace) and repeat the activity aiming to amend their pace appropriately. To consider the importance of using the right language in communication, students are asked to consider how they would describe their programme of study to; a) a five year old, b) an academic, c) a grandparent. Students to this in groups, and the reasons for their decisions are discussed and debated.

Activity Part 4: Nerves

  • The reasons why nerves may arise are discussed amongst the group.
  • Measures and coping strategies to control nerves are suggested and discussed (including practice, preparation, release of nervous energy etc.).
  • (You may wish to use your own presentation as an example of how such strategies allow you to present, without being impeded by nerves).

Activity Part 5: Questions

  • Fielding questions is discussed. The group are asked to reflect on what a questioner wants, when asking their question, and strategies for various scenarios are suggested. 
  • If and how the presentation skills covered in the session can be applied to a Q and A session are also discussed.

Activity Part 6: Conclusion

  • The key themes covered by the session are re-capped.
  • If desired, you may wish to field any questions from the audience at this point.

Post-Activity

Following this activity, students may be set a presentation to deliver (as individuals or as groups), or they may be set further questions for reflection and investigation. General questions on presentation, communication and public speaking which have been set to such groups include;

  1. How would you define public speaking?
  2. How many different public speaking environments will you encounter as a student?
  3. Can you find examples of both good and bad public speeches, the impacts of which have changed the course of history; for individuals, for organisations and for nations?
  4. Who are the teachers, speakers and presenters that have made a positive impact on you? What common traits do they possess?
  5. What are the benefits of a structure / narrative to a presentation?
  6. How will enhanced skills in public speaking benefit you in your future life and career?
  7. Is the ability to speak in public more or less important today than it was in the past?

Equally, you may wish to set such questions prior to the session, and debate them after the session. 

Skill Development:

  • Following this session students should have a much greater understanding of the importance of skills in public speaking, presentation and communication, their relevance to their own studies and careers, and a greater understanding of how to develop and nurture those skills in themselves.
  • For these skills to be consolidated, the session must be supported by opportunities to further discuss, explore, and importantly, practice these techniques, by presenting in a wide variety on environments and contexts.

Resources:

  • Lesson plans and PowerPoint presentations to accompany this activity can be downloaded via > https://moodle.glyndwr.ac.uk/course/view.php?id=37§ion=11 or copies of slides can be downloaded here > How To Speak In Public [PDF]
  • A film of this session being delivered to an audience of art, media and design students at the Creative Futures Conference, March 2015 can be viewed via > https://www.youtube.com/watch?v=xMnh02odBNA
  • An extension of activity connected to this workshop can be found in the How To Guide 'One Topic Three Audiences.'
  • For Case Examples of the workshop in action, see 'Communication, Media, Film and Cultural Studies', and 'Engineering.'

References:

  • BBC - The Speaker - Improve your public speaking. 2015. [ONLINE] Available at: http://www.bbc.co.uk/speaker/improve/ . [Accessed 28 July 2015].
  • Corcoran, Mike. How to Speak in Public - YouTube. 2015. [ONLINE] Available at: https://www.youtube.com/watch?v=xMnh02odBNA. [Accessed 29 July 2015].
  • McCarthy, Patsy, 2002. Presentation Skills: The Essential Guide for Students (Study Skills). Edition. SAGE Publications Ltd (pp70-106 & 219-236).
  • Shephard, Kerry, 2005. Presenting at Conferences, Seminars and Meetings. 1 Edition. SAGE Publications Ltd (pp1-18 & 138-148).
  • Van Emden, Joan, 2010. Presentation Skills for Students (Palgrave Study Skills). 2 Edition. Palgrave Macmillan (pp1-61).
  • Zone Enterprise Hub, Topic: ZONE Resources. 2015. [ONLINE] Available at: https://moodle.glyndwr.ac.uk/course/view.php?id=37§ion=11. [Accessed 28 July 2015].

Author:

  • Originally produced at Glyndwr University, as an Entrepreneurial Effectiveness (EE) Session, for the Enterprise Support Programme (ESP), funded by the Higher Education Funding Council for Wales.

Associated Case Studies

About the Author
This guide was produced by Mike Corcoran (www.macorcoran.com). If you would like to contact the author, please use this email address:- m.a.corcoran@outlook.com.

Your How To Guide Here

If you would like to have your How to Guide featured, please download the template and email the completed version to hello@etctoolkit.org.uk.

We have produced a guidance sheet which will assist you in completing the How to Guide.

If you have any questions regarding completing the template, please Contact Us.

Case Examples

Your Example Here

If you would like to have your Case Study featured, please download the template and email the completed version to hello@etctoolkit.org.uk.

We have produced a guidance sheet which will assist you in completing the Case Study.

If you have any questions regarding completing the template, please Contact Us.

Embedding Entrepreneurship

If you or your students are interested in developing a business idea, becoming self-employed/freelance or creating a business here are some tools to help and also some links to business start-up support.

How To Guides

These guides have been selected to build QAA (2018) entrepreneurship skills in your teaching.


Design Thinking: From creative thinking to enterprising action (QAA1,2,3,5,6,7)

Group Size ? 1.) Small group (teams of 4-6)
2.) Individual Task
3.) Large Group
4.) Any

Large Group

Learning Environment ? 1.) Lecture Theatre
2.) Presentation Space
3.) Carousel Tables (small working group)
4.) Any
5.) Outside
6.) Special

Any

QAA Enterprise Theme(s) ? 1.) Creativity and Innovation
2.) Opportunity recognition, creation and evaluation
3.) Decision making supported by critical analysis and judgement
4.) Implementation of ideas through leadership and management
5.) Reflection and Action
6.) Interpersonal Skills
7.) Communication and Strategy
8.) Digital and Data Skills

1Creativity and Innovation 2Opportunity recognition‚ creation and evaluation 3Decision making supported by critical analysis and judgement 5Reflection and Action 6Interpersonal Skills 7Communication and Strategy

Objective:

  • Know about a range of ideas and concepts about enterprising mind-set and entrepreneurship
  • Reconnecting with your creativity 
  • Introduction to design thinking and exploring a challenge 
  • Apply design thinking to addressing a challenge 
  • Developing a chosen idea (including proto-typing if possible) 
  • Introduction to engaging others in your ideas (moving beyond a ‘Pitch’) 
  • Introduction to crowd funding and funding the idea from within the student and stakeholder audience (external if possible)

Introduction: 

This session suits larger groups of learners being introduced to the concept of enterprise, creative thinking and solving complex challenges. Working with interdisciplinary groups works best to encourage maximum creativity and adds depth to the chosen solution. An introduction to effective engagement with audiences which moves beyond a pitch is introduced and the session closes with the audience crowd funding the idea using specially designed local currency. 

Activity:

This is best run over a 4-6 hour period and can be split between 2-3 sessions to allow for further research into the challenge. Session starts with some team building activities set firmly within the context of the challenge. This can help students to better appreciate the challenge area and develop empathy with various perspectives/realities in relation to the challenge.  

Then follows some creativity exercises with an introduction to design thinking. Teams then apply this process (as time allows) through to completion with ideally prototypes being developed (if not posters/electronic adverts etc). 

Then the large group is introduced to the need for effective and authentic engagement of themselves and their ideas (moving beyond the ‘pitch’). Individual or group presentations are developed and practiced. Depending on timing and group size, there can then follow a couple of rounds of presentations with a final selection presenting to the whole group. Ideally this should include at least one external stakeholder/s linked to the challenge context (clinical/engineering/finance etc) able to provide authentic feedback. 

It can be fun then to introduce/revisit the concept of crowd funding and provide everyone in the audience with some currency (we have developed some university notes) and get them to fund their favourite proposal. Of course it could be that there will be some real funding available…

Impact:

This works best with some facilitators to help support the various groups as they progress through each activity and often can make a significantly positive impact where groups from different curriculum areas meet for the first time. Utilising external stakeholders to share their challenges can also help to add real value and excitement for learners. Learners tend to enjoy the active nature of the workshop and the rigours of presenting to an external stakeholder with potential solutions to the challenges set. 

Learner outcome:

Tend to see an increased awareness of wider enterprise and boost in confidence in terms of team working, design thinking, negotiation and engagement with audiences. A useful taster for deeper enterprising learning. Skilled reflection is vital throughout and post session/s through on-going programme.  Depending on the nature of the ‘challenge’ this can be extended to a module/programme duration.

Resources: 

  • Team building activities based in context – e.g. Clinical setting/Engineering/Creative/Education. 
  • Usual flip charts and pens etc. 
  • Raw materials for prototyping if possible 
  • Electronic devices to film short presentations 
  • Bespoke Currency for crowd funding session 
  • Prizes 

References:

Brown, T (2008) Design Thinking, Harvard Business Review, June 2008  (pages 85 – 92)
Dweck, C (2006) Mindset: The New Psychology of Success, By Dweck, Carol S. ( Author ) Dec-26-2007 Paperback
Krueger, N.F.Jr. (2010) 13 Looking Forward, Looking Backward: From entrepreneurial Cognition to Neuroentrepreneurship in Acs, Z.K and Audretsch, D.B. (eds.), 2nd Edition of the Handbook of Entrepreneurship Research, Springer 
Westfall, C (2012) The New Elevator Pitch: the definitive guide to persuasive communication in the digital age, Marie Street Press  

About the Author
This guide was produced by Carol Langston.

Reflection Icebreaker Entrepreneurial Line Up (QAA 5)

Group Size ? 1.) Small group (teams of 4-6)
2.) Individual Task
3.) Large Group
4.) Any

Large Group

Learning Environment ? 1.) Lecture Theatre
2.) Presentation Space
3.) Carousel Tables (small working group)
4.) Any
5.) Outside
6.) Special

Lecture Theatre

QAA Enterprise Theme(s) ? 1.) Creativity and Innovation
2.) Opportunity recognition, creation and evaluation
3.) Decision making supported by critical analysis and judgement
4.) Implementation of ideas through leadership and management
5.) Reflection and Action
6.) Interpersonal Skills
7.) Communication and Strategy
8.) Digital and Data Skills

5Reflection and Action

Objective:

  • Understanding entrepreneurial experience and unpacking the expertise of the learners/participants
  • Benchmarking the group to plan development and awareness activities

Introduction:

This activity is a great start to a business planning or business start-up module, as it works well as an ice-breaker in any group seeking to explore the spectrum of activity and can be repeated at the end of teaching programme/input to see how the levels of student confidence in the topic have changed.  

Activity:

At the very start of an activity as an ice-breaker, students are asked to line up (single-file) in a continuum of entrepreneurial experience (from ‘I have never heard of entrepreneurship’ to ‘I am running, or have ran my own business’. They have to talk to one another in order to position themselves. A selection of willing group members from various stages of the link tell the group why they are standing where they are. After each one, individuals are asked if they would like to reconsider their position in the line. Teaching and activities follow that unpack the entrepreneurial mind-set, and ways of developing the characteristics, drawing equally on entrepreneurship and intrapreneurship, and then the line-up is repeated. If you have the opportunity for multiple interventions, the line-up can be repeated at any point (formatively or summatively), to help students learn from each other and the teacher/facilitator to learn more about the needs of the cohort as a whole.

Impact: 

It also denotes a significant change in teaching style – and therefore student learning and engagement – will be required for this module. It signifies that there will opportunities to share experience, and pitch own expertise or ideas. 

It allows the students to benchmark where they are in the context of peers and understand where they may gain further support from during the programme.

It builds confidence by drawing out smaller examples of entrepreneurial endeavour, particularly those that have taken place through involvement in clubs, societies or outside education.

Learner outcome: 

For a short ice-breaker, or reflective activity this group tasks alerts students to the approach being taken within this area of teaching - “I knew this class was going to be different when we all had to stand up before the PowerPoint had even been turned on”.

Students ‘huddle’ together and start discussing their experiences in the area and this forms bonds and provides insights to potential future group members.  The outcome is a powerful ice-breaking activity that builds confidence in the group as a whole.

References:

Link to HOW TO GUIDE _ Interpersonal Icebreaker: Line of Evaluation

About the Author
This guide was produced by Katie Wray.

Consensus Building through Business Planning – Costs and Benefits (QAA 3,7)

Group Size ? 1.) Small group (teams of 4-6)
2.) Individual Task
3.) Large Group
4.) Any

Small group (teams of 4-6)

Learning Environment ? 1.) Lecture Theatre
2.) Presentation Space
3.) Carousel Tables (small working group)
4.) Any
5.) Outside
6.) Special

Lecture Theatre, Presentation Space

QAA Enterprise Theme(s) ? 1.) Creativity and Innovation
2.) Opportunity recognition, creation and evaluation
3.) Decision making supported by critical analysis and judgement
4.) Implementation of ideas through leadership and management
5.) Reflection and Action
6.) Interpersonal Skills
7.) Communication and Strategy
8.) Digital and Data Skills

3Decision making supported by critical analysis and judgement 7Communication and Strategy

Objective:

  • Develop an understanding of the benefits of producing a business plan, for them and  their business
  • Develop an understanding of the costs and resource implications of producing a business plan to them and their business 
  • Alleviate concerns and promote their ownership of the business plan 
  • To evidence the power of group work as ideas and issues are considered from different perspectives and shared through small group work

Overview:

This activity is designed to provide an opportunity for students to develop their understanding of the purpose and benefits of producing a business plan as well as expressing any concerns or issues relating to the process.  

Activity:

As an individual task – invite each student to consider the opposing statement below (that preparing a business plan is ‘a waste of time’ and ‘a valuable exercise’ and to make a list of the reasons why someone may agree with each of the statements. 

Each point can then be researched, discussed in small groups, and challenged within the small group situation to create a consensus for presentation.

The activity should be concluded by asking the group to agree where they would rank themselves on the continuum and make their position to the wider group.

This will create a range of presentations, which will draw out of range of concerns and issues, that can then be discussed and explored across the wider group.

Preparing a Business Plan

A waste of time ......................................  A valuable exercise
0                                                                          10

This can also be repeated, following business planning work, to provide a useful reflection tool at the end of the business planning process, when students are invited to consider the statements again having completed the business plan.  This can provide an indication of any change in the entrepreneur / small business owner’s view.

Skill Development:

The decision making within this task is both individual and within a group and therefore develops consensus building through discussion and debate.  The discussion will build deeper understanding of the business planning process and build confidence around this area, whilst the presentation skills to the wider group will build confidence in public speaking and debate.

About the Author
This guide was produced by Alison Price.

Your How To Guide Here

If you would like to have your How to Guide featured, please download the template and email the completed version to hello@etctoolkit.org.uk.

We have produced a guidance sheet which will assist you in completing the How to Guide.

If you have any questions regarding completing the template, please Contact Us.

Case Examples

Your Example Here

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We have produced a guidance sheet which will assist you in completing the Case Study.

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Additional Resources

Here be dragons?: Enterprising graduates in the Humanities

This report is based upon interviews with graduates from a range of humanities subjects who are currently running their own businesses. It is not intended to be a guide to teaching business skills to humanities students, but aims to demonstrate to lecturers, tutors, careers advisors and others that humanities degree students acquire a huge range of skills and attributes which will equip them to run successful businesses when they graduate. See HEA for more information: https://www.heacademy.ac.uk/resources/detail/resources/detail/evidencenet/Here_be_dragons

Cases Studies of Good Practice

can be found in Higher Education Academy booklet (2014) Enhancing Employability through Enterprise Education Case Studies and includes an example from Liverpool John Moores University School of Humanities and Social Science.

Business Start-Up Resources

BOSS stands for the Business Online Support Service, provided by Business Wales. This service provides online learning courses to help people who are thinking about, or actually, starting a business, already running a business or looking to grow their business.

Big Ideas Wales The Big Ideas Wales campaign is part of the Business Wales service, designed to support the next generation of young entrepreneurs in Wales.

Nesta Creative Enterprise Toolkit
Our enterprise resource toolkit contains tried and tested methods for teaching enterprise skills to creative individuals who are thinking about setting up a business.  Available for purchase - with access to resources here http://www.nesta.org.uk/sites/default/files/cet_worksheets_case_studies_and_tutor_notes.pdf