Save our Museum

Save our Museum

Group Size ? 1.) Small group (teams of 4-6)
2.) Individual Task
3.) Large Group
4.) Any

Small group (teams of 4-6)

Learning Environment ? 1.) Lecture Theatre
2.) Presentation Space
3.) Carousel Tables (small working group)
4.) Any
5.) Outside
6.) Special

Any

QAA Enterprise Theme(s) ? 1.) Creativity and Innovation
2.) Opportunity recognition, creation and evaluation
3.) Decision making supported by critical analysis and judgement
4.) Implementation of ideas through leadership and management
5.) Reflection and Action
6.) Interpersonal Skills
7.) Communication and Strategy

1Creativity and Innovation 2Opportunity recognition‚ creation and evaluation 3Decision making supported by critical analysis and judgement 7Communication and Strategy

Objective(s) or key message:

Learning Objectives: 

  •        Teamwork / collaboration
  •        Communication
  •        Enterprise / entrepreneurism
  •        Problem solving
  •        Analytical skills 

Introduction:  

This 2-3hour exercise invites participants to take an enterprising approach to saving a museum which is currently running at a loss due to a decrease in Council funding and visitors. People work in groups to analyse the situation and opportunity using the Concept Canvas and then prepare a pitch to present their ideas to ‘Save the Museum.’  

Activity detail: 

  1.      Introduction to the scenario 

Present the case of a Museum under threat- giving details of activities, visitors and financials (loss-making). 

  1.      Introduce Concept Canvas 

Ask students to map out the situation and opportunities on the Concept Canvas.*

Team working time (15 mins) 

  1.      Intervention 1#: Time to invest 

Each team will be given some money and the option of investing in EITHER ‘customer feedback’ or ‘expert business advice’. They cannot afford both. They must decide how to use the money.

Team working time (20 mins) 

  1.      Intervention 2#: Bad news

Introduce some ‘bad news’ which they must now factor into their plans. e.g. recession or legal action taken against them.

Team working time (10 mins) 

  1.      Intervention 3#: Opportunity for funding

The National Lottery fund has a grant available of £90,000 over three years to promote community cohesion. Ask the students to prepare a 60-second pitch. Provide some guidance on basic pitching kills to support them with this activity.

Team working time (25 mins) 

  1.      Final pitches 

Students pitch their ideas to a panel and receive feedback.

(Specify a time limit) 

*Concept Canvas used developed by ‘Simply Do Ideas’ Business Model Canvas can also be used as an alternative.

Impact: (Learner feedback) 

‘It provided an insight on how museums operate and helped develop some of my business skills’

‘How to collaborate with other people to run a business, solve problems.  Develop my ideas into a complete plan.’

‘I learnt how to communicate with new people and arrange a presentation in a short time’

Learner outcomes :  

  • Problem solving
  • Situation Analysis
  • Idea generation
  • Dealing with uncertainty
  • Responding quickly to problems
  • Pitching
  • Team working

Resources: 

  • Post-its or similar sticky pads 
  • Business Model Canvas
  • Team Briefs: showing details of a Museum in decline
  • Interventions
  • PDF Slide Deck (can be adapted)

Business model canvas poster 

Save our Museum Slide Deck

Save our Museum Interventions, 1 2 3

Save our Museum Team Briefs

About the Author
This guide was produced by Rhys Pearce-Palmer ( Enterprise Manager, Cardiff University ).